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Siobhan Colgan 107x107 Siobhan Colgan

Articles by Siobhan Colgan

Siobhan Colgan 107x107
Apr 29, 2025
The ROI of a Professional Voice Over

When creating commercials, explainer videos, or other marketing content that calls for a professional voice over, it can be tempting to cut corners. Maybe askin...

Siobhan Colgan 107x107
Apr 25, 2025
Voice Over Trends 2025: What Ad Agencies Should Know

The voice over trends we’re witnessing in 2025 are the result of several significant changes that have been happening in the industry over the last few years. T...

Siobhan Colgan 107x107
Feb 10, 2025
The Essential Guide to B2B Marketing Videos in 2025

B2B marketing videos are a key component of any content strategy in 2025. With the right videos, you can break down complex business information, engage audienc...

Siobhan Colgan 107x107
Jan 20, 2025
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How to Measure and Boost Brand Awareness

Brand awareness is the foundation for ensuring your product or service can step up and capture market attention. But after you’ve developed your offering, put i...

Siobhan Colgan 107x107
Jan 11, 2025
How Voice Impacts Customer Brand Trust

In the era of video and podcasting, much of customer brand trust hinges on a strong and consistent audio presence. But arranging voiceovers for ads, training to...

Siobhan Colgan 107x107
Jan 4, 2025
What is Voice Synthesis?

Ever heard a voiceover on TikTok or YouTube and thought “Hmmmm….there’s something not quite right with that”? Chances are the creator was using voice synthesis....

Siobhan Colgan 107x107
Dec 31, 2024
How to Boost User Experience with Voiceovers, Subtitles, and DAPs

If you run a business and haven’t taken a dive into video content creation then you are seriously losing out. It’s no secret that everyone and their mother regu...

Siobhan Colgan 107x107
Dec 17, 2024
Ratchet and Clank Voice Actors—Meet the Cast

Ratchet and Clank has been a video game series beloved by adults and kids alike since it first burst onto the scene in 2002. Gorgeous graphics (those Pixar comp...

Siobhan Colgan 107x107
Dec 12, 2024
Podcast Advertising in 2025—What you need to know

Video may have killed the radio star, but radio’s millennial offspring, the podcast, shows no sign of slowing in popularity. Not only is the podcast industry co...