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Voice Crafters' Blog

Siobhan Colgan 107x107
Dec 13, 2025
Voice Over Auditions: What Clients are REALLY Listening for

When it comes to voice over auditions, voice actors may wonder why, after sending out audition after audition, the only thing they hear back is crickets. Fact i...

Siobhan Colgan 107x107
Dec 13, 2025
From Brief to Final Mix: The 6 Steps of a Professional Voiceover Project

A successful voiceover project goes through a series of defined stages. The result is that the whole project has a structure to keep it steady and moving succes...

Alex Mcomie 107x107
Dec 3, 2025
Top Tips to Improve Learning Retention Using Voiceover

Learning retention is a complicated topic. Researchers are still working to understand how information is retained, but there are some good strategies you can u...

Siobhan Colgan 107x107
Dec 3, 2025
The Essential Guide to B2B Marketing Videos in 2025

B2B marketing videos are a key component of any content strategy in 2025. With the right videos, you can break down complex business information, engage audienc...

Siobhan Colgan 107x107
Dec 3, 2025
Why Consistency in Voice Overs Matters When Building Your Brand’s Identity

Voice overs are often overlooked when creating marketing campaigns. But the truth is that they have a powerful part to play in building your brand identity. Con...

Siobhan Colgan 107x107
Dec 3, 2025
The ROI of a Professional Voice Over

When creating commercials, explainer videos, or other marketing content that calls for a professional voice over, it can be tempting to cut corners. Maybe askin...

Siobhan Colgan 107x107
Dec 3, 2025
Voice Over Services 101: Freelance Talent, Agencies, or Marketplaces?

If you’re looking for voice over services for your next project, there are typically three paths you can take: Reach out to freelance talent Go through a tradit...

Mony Black Shirt 107x107
Dec 2, 2025
EQ (Equalization) – The Basics of Sound Shaping

Equalization is a process where the sound engineer increases (gains up) or decreases (gains down) signal levels of specific audio frequencies. Most of the sound...

Siobhan Colgan 107x107
Nov 26, 2025
5 Reasons to Hire a Pro Voice Actor Vs. Using AI Voice (And When AI is Fine)

The argument for hiring a pro voice actor vs. using an AI voice is a strong one. For starters, while there’s no doubting that AI tools have come a long way, in ...